Managing marketing is a big issue, but managing your life is much more important. I have talked a lot about marketing management. But, today I want to write about managing your life. The analogy in management is that you have to measure it, and by measuring your life you have to define the correct KPIs (Key Performance indicators).
“the wealthy, will be happy…
… but, first you need to define and understand the diverse sources of capital & wealth”
As Peter Drucker accurately stated; “If you can’t measure it, you can’t manage it”. However, I go one step further; “If you can’t measure it with the right KPIs, you can’t manage it right”.
In todays’ capitalist system, I see that more and more people are measuring their success on life with only one type of KPI, namely; the material KPIs – all focusing on financial capital.
However, life’s wealth lies in many diverse areas. I summarized the seven crucial areas of wealth in the table below. On top of these, one needs to understand that the more intense you get in that specific area, usually the reward gets much more magnified.
|Areas of Wealth||Broad Form of Wealth||Intense Form of Wealth|
|Social||Social Wealth: Acceptance from society, your reach, perception by others, do people envy you or do they want you to succeed?||Love Wealth: How big is your heart, how many people / animals / hobbies do you intensely love?|
|Emotional||Emotional Wealth: On daily issues; is your mind free, do you understand / manage your emotions, are you emotionally strong, sane/stable?||Spiritual Wealth (&Integrity): Are your goals and values set, are you aware, are you in peace with yourself, do you hide something?|
|Motivational||Motivational Wealth: Are you motivated for daily tasks, Can you connect daily tasks with your life’s purpose?||Drive Wealth: Both; the quality of your reason/purpose and the strength of your drive to reach that goal|
|Physical||Health: Physicalhealth in general; effecting the quality of your life||Body Wealth: With constant & disciplined training and some good genes; you could have physical superiority specific to a sport or a specific function|
|Intellectual||Intellectual (&Knowledge) Wealth: Your capability to observe, grasp fast andthebreadth of your knowledge & understanding of all world issues||Professional Wealth: Your knowledge & capabilities specific to your job and your power in your profession|
|Cultural||Cultural (Art) Wealth: Broad knowledge & love towards many different forms of art||Artesian Wealth: Extreme delight & pleasure from intense knowledge & love on usually one form of art|
|Material||Material Wealth: All intangible financial assets, fixed and liquid (like; all real estate, Money equivalent at banks, stock shares etc.)||Tangible Financial Wealth: All financial assets, which touches your daily life (like; house, car, yacht, plane, etc.)|