How to hire a digital agency
How to hire a digital agency – the most important CMO task One of the major obstacles on the move towards new marketing is the lacking decision making in the choice of digital agencies. Recently, iMediaConnection had an article on this issue. (To see the full article please visit; A CMOs guide to hiring a digital [...]
Corporate cultures – a Motorola story
Technology management is not everybodys’ business. Strategy, insights and vision can make you king or clown. A good example on management missteps and how they can affect a company; http://www.engadget.com/2008/03/26/motorola-insider-tells-all-about-the-fall-of-a-technology-icon/
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