Radical Marketer

If you are not a radical, you are not a marketer

Margin Google is charging for Adsense use is 23.8%

Based on Google’s Q4 financials, Google is getting a commission of 23.8% from our Adsense advertisements. I have seen other numbers mentioned, therefore, I am including my understanding and calculations below.

Google
2008 Q4

Total Rev
$ 5.700.904

Adver. Rev
$ 5.504.571

TAC %
27%

TAC
$ 1.486.234

Adsense Partner Payments
$ 1.290.000

Rev from Network (Adsense)
$ 1.693.405

Margin
$ [...]

The Twenty-Five Most Valuable Blogs

Your blog can be worth as much as 150 million USD. Or maybe not. Here are the most valuable blogs and their valuations according to 247wallst ;
http://www.247wallst.com/2008/03/the-twenty-five.html

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