Social Marketing is Not a Tactic
I was reading an article (from Michael Gass) on social media, and realized how many people in the marketing area are looking at social marketing from a very narrow angle.
Social Media’s (&social marketing’s) effect on Web Marketing can be considered as being similar to Web’s effect on marketing.
Social Marketing is to Web Marketing,
what Web was [...]
Online advertising trends
“Microsoft’s Online Services division, which includes the online portal MSN and its Internet advertising sales, lost $575 million in the first quarter of 2009, and sales in the division were down 14% from the same quarter a year earlier.”
via Microsoft’s profit sinks 32% – Apr. 23, 2009 .
Did you see the latest numbers from Microsoft [...]